by Francisco Estrada | Aug 28, 2024 | all, nuevo
The pet e-commerce industry is experiencing unprecedented growth, transforming the way pet owners shop for their furry friends. If you haven’t been paying attention, now is the time to take notice of just how significant this sector has become. The Rapid Growth of Pet...
by Francisco Estrada | Aug 7, 2024 | all
As summer vacations wind down, the anticipation of a new academic year starts. Students, parents, and educators prepare for the back-to-school rush. Amidst this hustle, user-generated content (UGC) emerges as a silent hero, shaping the way we shop and connect. 1....
by Francisco Estrada | Jul 23, 2024 | all
Today, we’re taking a look into a couple of the consumer trends of the first half of 2024 that have caught our eye. Buckle up, because there are some surprising shifts that you need to know about! Steady Spending Patterns In a twist from previous years, consumer...
by Francisco Estrada | Jun 7, 2024 | all
The TikTok Dilemma: A Creative Exodus Picture this: TikTok, the vibrant platform where users dance, lip-sync, and create quirky skits, suddenly vanishes from the U.S. app stores. The reason? The ban that the US government is asking for the platform. But let’s talk...
by Francisco Estrada | May 6, 2024 | all
In today’s interconnected world, where information flows freely across various platforms and channels, understanding the dynamics of Word of Mouth (WOM) and User-Generated Content (UGC) has become paramount for individuals and businesses alike. This introductory...
by Francisco Estrada | Mar 15, 2024 | all
User-Generated Content (UGC) plays a pivotal role in today’s digital landscape, and its impact on businesses cannot be overstated. Let’s delve into why UGC matters and how it can significantly benefit your brand What is User-Generated Content?: UGC refers to content...
